March 2020
Tiktok's Final Push of Popularity
Tiktok Ending Video Sound Effect
In 2018 Tiktok merged with the app Musical.ly, a popular lip-singing app. Tiktok gained a wider array of audiences including celebrities. In 2020, due to the COVID-19 pandemic, Tiktok had a rise of popularity. This was Tiktok’s final push to becoming a mainstream social media app.
June 2020
Among Us Popularized
Among Us Sound Effects
Among Us was developed by the Indie studio Innersloth and was originally released in 2018. However Among Us gained popularity in the Summer of 2020, due to children not being able to go outside because of COVID-19. Many children found this game to be able to socialize with their friends, while also keeping distance. Among Us was very influential because it popularized the social deduction game genre.
2022
Nothing Beats a Jet2holiday Ad Campaign
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Nothing Beats a Jet2holiday was an ad campaign for a UK based company called Jet2holiday. However this ad campaign became very popular in the summer of 2025, being heard everywhere on the internet across the world.
2025
Italian Brainrot Debuts
Italian Brainrot Sounds
The Italian Brainrot trend was popularized by children of this decade. Italian Brainrot is the creation of AI generated characters with nonsensical Italian sounding names, and AI generated Italian-accented voices telling absurd stories. Italian Brainrot is very popular among the younger generations.